In 2016 more than 1,000 people from around the world came together to back a crowdfunding campaign to make the first Kenyan running shoe: our lightweight trainer, the Iten.
It took us a year to make them. It turns out making great running shoes in a whole new way is hard. But in August 2017, we shipped out the first batch of Itens and we were off and running.
PROUDLY MADE IN KENYA
We’re making the first high performance athletic shoes in Africa. But more than that, we make our products in a way that will have a positive impact on the world, and we constantly give back to communities in need.