BUILT FOR ROUGH PLAY Rowdies® combines two of West Paw's sturdiest technologies, reinforced HardyTex® fabric with durable mesh backing and Zogoflex® chew zones. The results? An enticing, extremely durable plush dog toy with embroidered eyes cannot be plucked off by teeth. Rowdies contain a squeaker to prompt play and Zogoflex chew zones for extra gnawing.